I just finished a book recently by Clay Shirky entitled, Here Comes Everybody. The book deals with issues around technology and social networking. There is a lot of information and challenging thoughts in the book but one of the things I took away from it was that as a leader, I should be developing my network. Let me explain.
Development of a network does not mean growing the number of contacts you have exponentially. For example, I tweet (you can follow me at @jbrianhill on Twitter). I get a couple of followers per day who are using online tools to gain followers. When I look at their follow and follower counts and the numbers are over 10,000, then I know that they have no desire to really connect with me as part of their network, they are just trying to see how many followers they can get. So I choose not to follow them back. The result of my choice is that in a day or two, they quit following me as well. But what is the point of all of that?
Development of a network should be about pouring yourself into others to develop them. As an employee or a member of an organization, if you are not working to contribute to the goals of that organization then you really hold no value to the organization. But as a leader, if you are not contributing to the organization by investing in those whom you lead, then you are not relevant and even worse, possibly a detriment to the organization.
What are you going to do to develop your network today? When you take the time, the dividends are huge!
Brian, good article! I love networking and try to develop solid relationships along the way. I am not in it just to count how many contacts i have either! I want to build a network of people that can i can support and encourage and have them do the same for me. I have several related article on my blog at http://www.luija.com. Thanks again and hope to see you in Orlando at NACBA
Rick Cadden
(Luijarick)
Waco, Texas